UNDERSTANDING THE TRAVEL TRADE: THE BASICS
How to use this section
Start with the full themed training webinar for a complete overview, or dip into bitesize chapters to focus on specific topics at your own pace.
Full Training | 2025
43m 26s
Travel Industry Overview | 2025
02m 47s
Travel Trade Flow | 2025
01m 49s
Types of Travel Companies | 2025
12m 56s
Nett Rates vs Rack Rates | 2025
08m 15s
Travel Consortia, Associations & Representation
06m 05s
FAM Trips & Events | 2025
06m 18s
New to the travel industry? Or do you have team members who are still finding their feet? In this essential 45-minute overview, Sammy draws on 20 years of experience in the travel trade to give a comprehensive and easy-to-understand explanation of how the industry works, from the different between rack and nett rates to the roles of travel agents, tour operators and DMCs and how they all work together.
What you can expect to find
The roles of travel agents, tour operators, and DMCs - and how they work together
What nett and rack rates mean (and why they matter)
How bookings flow through the trade ecosystem
The difference between OTAs, consortia, and direct booking models
The power of trade shows and representation in driving sales
Amazing feedback
Even as a seasoned agent, this has been so valuable – great refresher!
Laura Taylor
John Stevens Safaris
Sammy, thank you very much for such an informative webinar. You are so knowledgeable and engaging. Can’t wait for the next one. So excited to have joined this amazing community in the travel industry!
Lorna Bruwer
JD Destinations & Travel
I was truly impressed by the depth of your knowledge. You have a remarkable ability to explain complex information in a way that is accessible to everyone, regardless of their expertise level. Thank you.
Janita Karshan
Springbok Atlas
How to use this section
Explore additional resources linked to this webinar – including articles, tools, or destination-specific content to support your learning.
How to use this section
Get in touch! Find the correct person you require, and click on the ‘email me’ button to reach out directly.
How to use this section
Start with the full themed training webinar for a complete overview, or dip into bitesize chapters to focus on specific topics at your own pace.
Full Training | 2025
43m 26s
Travel Industry Overview | 2025
02m 47s
Travel Trade Flow | 2025
01m 49s
Types of Travel Companies | 2025
12m 56s
Nett Rates vs Rack Rates | 2025
08m 15s
Travel Consortia, Associations & Representation
06m 05s
FAM Trips & Events | 2025
06m 18s
New to the travel industry? Or do you have team members who are still finding their feet? In this essential 45-minute overview, Sammy draws on 20 years of experience in the travel trade to give a comprehensive and easy-to-understand explanation of how the industry works, from the different between rack and nett rates to the roles of travel agents, tour operators and DMCs and how they all work together.
What you can expect to find
The roles of travel agents, tour operators, and DMCs - and how they work together
What nett and rack rates mean (and why they matter)
How bookings flow through the trade ecosystem
The difference between OTAs, consortia, and direct booking models
The power of trade shows and representation in driving sales
Amazing feedback
Even as a seasoned agent, this has been so valuable – great refresher!
Laura Taylor
John Stevens Safaris
Sammy, thank you very much for such an informative webinar. You are so knowledgeable and engaging. Can’t wait for the next one. So excited to have joined this amazing community in the travel industry!
Lorna Bruwer
JD Destinations & Travel
I was truly impressed by the depth of your knowledge. You have a remarkable ability to explain complex information in a way that is accessible to everyone, regardless of their expertise level. Thank you.
Janita Karshan
Springbok Atlas
How to use this section
Explore additional resources linked to this webinar – including articles, tools, or destination-specific content to support your learning.
How to use this section
Get in touch! Find the correct person you require, and click on the ‘email me’ button to reach out directly.